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“Well, this class makes me think”

On the third week of class this semester, I walked in to hear my students talking about a class that one of them slept through. Of course, I inquired: “Which class are you sleeping through this term?” The answer: chemistry. I responded: “I haven’t seen you sleep through any of my classes. Should I be…

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Rethinking the Classroom

The collaboration surrounding the James L. Knight School of Communication and the 2012 Democratic National Convention has been highlighted on the national level. Dr. John A. McArthur, an associate professor in the Knight School of Communication, had an article published in the Journal of the Association for Communication Administration in its recent issue. The article,…

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Proxemics and Park Benches

A leisurely stroll down a city street. An open space emerges in the streetscape. A quick glance into the plaza reveals grass, rocks, trees, benches. A decision awaits. Do I keep walking? Do I sit? The nature of objects in public spaces can dictate (or at least influence) the choices that we make. Adherents to…

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Return to Radio

The article below was featured on the Queens University of Charlotte website on June 20, 2013: Return to Radio The fantasy of many 20-somethings, and all marketers, is to create a video that goes viral on YouTube. Pick a subject – cats, exploding milk cartons, a bad hair day. If it gets thousands of views,…

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Second Screens for Successful Online Teaching

This summer, I’ve been teaching an intensive 7-week online course in Public Relations and Strategic Communication. The nature of our online class has meant that my students have been engaged in an extraordinary amount of PR writing for the web. Many have learned, through practice, the values of writing for the audience and the vehicle…