Integrated Strategic Communication: COMM 306
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Chapter 11 gives an introduction to Community Relations. Part of much non-profit strategic communication involves fundraising.
For this lab, write a fundraising plan for a cause of your choice. Utilize the key steps of a fundraising effort (on page 237) to explain and explore your plan. Be specific and creative.
Submitting this assignment
Turn in your plan in the form of a well-designed business email directed to me at mcarthurj@queens.edu. The business email should be well-written, well-constructed and use appropriate messages. You should not have any attachments to your email. For tips on writing a business email, see this short guide published by Colorado State University.
Your email will be evaluated on the conventions or email writing as well as the use of the fundraising tools we’ve discussed.