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The culminating event of our graduate seminar in Integrated Strategic Communication is the presentation of strategic communication plans. In these semester-long projects, students studied organizations with the goal of advancing practice.The plans ranged from external branding plans to internal operational plans for government agencies, non-profits, educational centers, entrepreneurs, and corporate offices.
Three themes emerged in the Twitter banter during class tonight:
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THEME 1: STUDENTS DEMONSTRATE OVERWHELMING CAMARADERIE
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“#COMM605 is a class full of people who are doing big things. Loving these plans (and hearing everyone pronounce Bourdieu)
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“RT @LeliaKate: My friend @ECourtneyBrown is an artist! Etsy showcases her hand-painted ceramics and accessories. t.co/ymekW0nL #comm605 #cltart
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“I like seeing all the positive feedback and support for your classmates on Twitter in #comm605
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THEME 2: NAMES OF THEORISTS ARE HARD TO PRONOUNCE
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“#comm605 folks why is every theorist that we have discussed all have weird names
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“@sfogg Pronunciation guide for southerners “Bordieu” – if nothing else, try “Bore- doo.” #comm605
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“@sfogg @herrmannhull @owenshill @JAMcArthur my favorite mispronunciations were “boudreaux” and “boudoir” #comm605
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THEME 3: THE QUALITY OF THE STRATEGIC PLANS WAS IMPRESSIVE
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“RT @jamcarthur: Hearing about the awesome strategic plans imagined by students in #COMM605 #MAcomm @TheKnightSchool
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“@ECourtneyBrown very impressed with your strategic plan! I hope they love your idea as much as I do! #comm605
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“Yes! They are awesome. RT @ashalee126: #COMM605 is a class full of people who are doing big things. Loving these plans
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“We did it! We survived #comm605- awesome strategic plan discussion tonight.
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“Wow, @TheKnightSchool has a high caliber of students in #MAcomm. I was impressed by strategic plans tonight in #comm605
John A. McArthur, Ph.D. 
http://twitter.com/#!/SamAShepard/status/194783198956359682