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Altruism meets Participatory Video: A correlational study of the ALS Ice Bucket Challenge
The latest issue of the Journal of Digital and Media Literacy features a research article by Dr. John A. McArthur. The article – “Altruism meets Participatory Video: A correlational study of the ALS Ice Bucket Challenge” – examines the motivations of participants contributing to the viral phenomenon in the summer of 2014. The abstract reads: Digital literacy…