Life in Academe
Events and experiences that remind me that I’m a professor and I love working in higher education.
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Citing Wikipedia
So you want to cite Wikipedia in your college papers? In the third grade, I wrote a report on George Washington. At my grandparents’ house, I pulled out the “W” section of the Encyclopedia Britannica and found excellent information. In sixth grade, the World Book Encyclopedia with its glossy photos was one of my sources…
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Six SEO Lessons for Marketers
Search Engine Optimization (SEO) expert John W. Ellis was the featured guest speaker for a gathering of Social Media Club Greenville. The discussion was filled with excellent advice and tips from Ellis, who demystifies SEO for audiences and debunks the idea that SEO is tricky, complicated work. Here’s a list of the top 6 SEO lessons…
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On “Nutty” SC Politics
Despite the “nuttiness” of this election cycle, I cast my ballot in today’s South Carolina primary elections. Each time I walk into the polling place in my precinct, I am reminded of the rights and privileges we have a citizens of a democratic state that allows us to select our representation for local, state, and national…
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“The Little Committee that Could”
Queens University of Charlotte Media Release May 26, 2010 When you think about assessment, do you hear a solemn funeral march ringing in your ears? Perhaps your eyes roll. Maybe you think of assessment as an endless cycle of jumping through hoops. Those on the Assessment Committee at Queens University of Charlotte want to change…
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Social Media for a Healthier Charlotte
Can social media work toward social change? On April 22, 2010, Fusion South and its founder Bobby DeMuro tweeted a random idea: a challenge for followers to give up carbonated beverages for one month. NoFizzCLT was born. Several hundred people (including me) took the challenge and tried to stay away from soda with varied success.…
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A Lesson on Service
Being a professor, a teacher, is a vocation that I find inherently other-focused. Perhaps my view stems from my work at Queens University of Charlotte which, in both word and action, lives up to its motto: non ministrari sed ministrare (not to be served, but to serve). Or perhaps my view might be a result…
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Social Media ROI
For businesses that use profit margins and labor costs to drive social media policy, today’s breakfast offered plenty of food for thought. Return-on-investment (ROI) was the topic for today’s Social Media Club – Charlotte Breakfast featuring Argyle Social principals Adam Covati and Eric Boggs. The two founders of the social media marketing software firm shared their…
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Judging
This past weekend, I had the pleasure of serving as a “celebrity judge” for the 36th annual Laird Lewis Invitational Speech Competition in Charlotte, NC. This large scale forensics tournament featured over 500 students from 44 high schools across 10 states. Contestants entered in one of several categories: Lincoln-Douglas Debate, Extemporaneous Speaking, Impromptu Speaking, Dramatic Interpretation, Duo…
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On being a Doctor
Remember the episode of Friends in which Ross and Rachel are in the hospital with Rachel’s dad and Ross introduces himself as “Dr. Ross Geller”? Given that Ross is a paleontologist and not a medical doctor, Rachel responds by saying something like “Ross, you can’t say that. Being a doctor actually means something here.” I lived this experience within a week…
J.A.McArthur 