Digital Strategic Communication
Posts related to integrated strategic communication in a digital environment.
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Mapping Innovation: a discussion with digital entrepreneur Nick Such
When was the last time you got lost? Self-proclaimed “indoor map nerd” Nick Such wants to come to the rescue. “People getting lost in buildings is a problem we can solve,” says Such, CEO of BuildingLayer and founder of Awesome Inc. As CEO of BuildingLayer, much of his current work focuses on indoor mapping of built spaces.…
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Unfriending leaves a mark.
Whether you were once BFFs, Facebook friends, more-than friends, or friends of friends, unfriending someone leaves a record – a history. My family and I were strolling through a park a few weeks ago and sat on a bench swing. Bench swings, trees, and fence posts have a rich history of serving as markers. People throughout the…
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Experimenting with Pinterest in the college classroom
The article below was featured on the Social Media Club’s Education Blog on September 17, 2012. I embarked on another classroom teaching and learning experiment this fall on Pinterest. One hundred of our students at Queens University of Charlotte were dispatched into the venues and streets of Charlotte as student interns and volunteers during the 2012 Democratic…
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Digital Pedagogy: An Experiment with Pinterest
On the topic of teaching with technology, I wrote this in 2007 (published in 2009): As “digital natives” (Prensky, 2001) enter the classroom, instructors must engage these students and expand their burgeoning and often technologically nuanced skills. The incorporation of technologies into classroom instruction challenges students and instructors alike; but, this challenge is both a necessary…
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Charlotte moves to #DroptheNC
Convention Watch: Stop it with the N.C., already Our city has the Panthers, the Bobcats, Bank of America and even the dang Democratic National Convention. And still news readers around the USA have to be reminded that we are Charlotte, N.C.? Baltimore has fewer people, but you won’t see Baltimore, Md. atop news stories about…
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Pedagogy, then Technology
Want to integrate technology into your classroom? Choose technology that supports your pedagogical aims. That’s the message of my workshop conducted this morning at the Teaching Professor Conference in Washington, DC. Attendees worked together to create opportunities to infuse their courses with technology. I presented 4 experiments that I’ve tried in my classroom with social…
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“Design Thinking” at ACBJ’s Digital Speaker Series
Our Community 2.0 project is starting to generate some attention, and I was honored to be invited to share my work in the Digital Speaker Series hosted by American City Business Journals in Charlotte, North Carolina, last week. Here is the slide deck from the presentation, which focused on applying design thinking to the issues of…
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Investing in Digital Literacy through Social Media
This article was featured on the Social Media Club’s Education Blog on Wednesday, May 9, 2012. *** Entertainer Cee-Lo Green’s cat, Purrfect, has become a mouthpiece for NBC’s The Voice, a singing competion which this past Tuesday crowned its second winner. With 63,000 followers on Twitter, this feline certainly has a voice of its own – one that…
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Go Hunt Scan – Hospital’s history lesson goes digital
“Thanks for 100 years, Greenville.” A centennial celebration serves as the foundation for a digital scavenger hunt like no other. On the occassion of its 100th anniversary, Greenville Hospital System (GHS) is chronicling its history through a summer-long event that combines digital technology and community. From May 4-August 11, 2012, GHS’s Go-Hunt-Scan invites participants to find and…
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Tally your Tweets
It’s a simple question: “How many times did you tweet today?” Yet, some are hesitant to answer. Why would you want to publicly display your private digital life? In our last session of our digital literacy seminar, each student was supposed to find a way for our course content to intersect with other students at Queens.…
J.A.McArthur 